The essential feature of Social Media Stress Syndrome is a pervasive pattern of grandiosity and a need for admiration that begins upon joining Facebook and expands across a variety of social media platforms. Individuals with this Syndrome have a grandiose sense of self-importance which often shows in the superior tone of their blog posts. They may feel that they can only be understood by, and should only share posts from other people who are special or of high status.
Individuals with this order are obsessed with their Klout score, SEO rankings and monthly page views on their sites. They believe their knowledge and understanding is special and must be shared on LinkedIn, Facebook, Twitter, and when images are involved, Pinterest.
Vulnerability in self-esteem makes individuals with Social Media Stress Syndrome very sensitive to “injury” from criticism or a lack of retweets. Although they may not show it outwardly, a Facebook post without any likes may haunt these individuals and leave them feeling frustrated, hollow and empty. Sustained feelings of incompetence and the attendant self-criticism may be associated with social withdrawal, depressed mood and Dysthymic or Major Depressive Disorder.
Individuals with SMSS traits are encouraged to engage employment in the field of Social Media Marketing where their symptoms can be allowed to flourish full time. Those who find that they can no longer keep up with their Twitter feeds and need to spend more than an hour a day reviewing their Facebook news feed need to take the following steps:
Remember that you will receive no hate mail if you don’t tweet today!
Turn off the podcast on Entrepreneurial Thought Leaders and listen to some music!
Do not check your page views today!
Put down Steve’s biography and read some fiction!
Understand that you will never save Apple or start Facebook and that’s OK!
Keep your sense of humor about life, the universe and everything!
Don’t Panic!
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